The Session by location card shows where visits to your product page are recorded. Use it to understand your audience by country and state. It does not identify individual buyers or show a city-level sales breakdown.
Find the location card
Open Products and click your product.
On Overview, pick your date range.
Find Session by location below the traffic card.
The card lists your top three locations, each with a flag, the country, the state where known, and its session count. On wider screens a globe behind the list highlights the countries your visits came from.
See every location
Click View details at the bottom of the card.
Scroll the full list on the left. The top line shows how many locations and how many sessions in total.
The globe on the right spins on its own. Hover over it to stop it, then drag to turn it.
Close the window with the close icon in the top corner.
Know what the numbers mean
Each number is a session, meaning one visit to your product page, not a buyer. Someone who visits from Pune and never pays still counts once for Maharashtra.
Location is estimated from the visitor's internet connection, not their billing address. VPNs and network routing can make it differ from their actual location.
When a state can't be named, the visit is counted under its country alone. When the country can't be named either, it's grouped under Unknown with a grey flag.
Put it to use
For example, suppose your Tamil cooking ebook records 120 sessions from Tamil Nadu, 45 from Karnataka and 30 from Maharashtra. Karnataka accounts for about 23% of those sessions. You could test a Kannada Story with a tagged link and compare the traffic it brings. This is a traffic example, not evidence of visitor language or purchase intent.
The location list doesn't use your comparison setting, so switch between Last 7 days and Last 30 days to see whether a region is picking up.
Back to the start of this section: Read product revenue and buyer counts.
All guides: Digital Products help hub.